Dave Boon is a design leader specialising in products, digital strategy and innovation.

With 20 years of experience leading design for global brands, start-ups, and government clients, Dave specialises in crafting user-focused strategies, designs and intuitive digital experiences. He has a strong track record of delivering service design, Human-Centered AI, Product development, and large-scale digital transformation where usability, accessibility, value and continuous improvement are at the core of his work.

“With a lot of technical complexity in our projects, Dave's expertise helps to ensure that the team remain user focused. The result is that wider stakeholders and customers can much more readily see the potential of the underlying technology and the workflows it can enable. The outcome is certainly better for his influence.”

— Andy S, Technical Architect, Digital Innovation team

Recent qualifications

Artificial Intelligence: Implications for Business Strategy
MIT Sloan, CSAIL

2024


AWS Certified Cloud Practitioner
Amazon Web Services

2024


Design Sprint Masterclass
AJ & Smart

2018


New Leader Programme
Harvard BP

2016


BAE Systems Digital Intelligence

2012 – 2024

Head of User Experience

As Head of UX at a globally recognised organisation, Dave led the delivery of innovative strategies and designs for high-profile clients across diverse sectors. He managed end-to-end processes, including Digital Strategy, Service Design, User Research, UX Design, Prototyping, Usability Testing, and seamless integration into Feature Delivery through Scaled Agile, DevOps, and Lean methodologies.

Dave excelled in leadership roles, driving client strategy, project management, and relationship management while mentoring and overseeing the career development of UX Designers, Interaction Designers, and Front-End Developers. Additionally, Dave spearheaded the Digital Strategy and Human Centered AI capabilities at BAE Digital Intelligence.

 

Historic Futures

2007 – 2012

Lead Designer and Product Owner

Dave played a pivotal role in transforming product development at a market-leading startup by prioritising user-centric design. He oversaw all brand and design responsibilities for a SaaS supply-chain traceability tool, working with top global brands including M&S, Tesco, Speedo, Wal*Mart, and FSC. Notably, he led the product development of the system that provided full traceability of the medals for the 2010 London Olympics.

 

Kraft Foods.

2004–2007

Global Web Coordinator

In his role as Global Web Coordinator for Kraft, Dave managed the deployment of hundreds of brand websites across international markets, including high-profile brands such as Philadelphia, Cote d'Or, Milka, and Toblerone. He oversaw the entire process, from coordinating with external design agencies to ensuring design and accessibility standards, while collaborating closely with internal engineering teams to optimize CMS usage. Dave’s leadership resulted in a 400% increase in annual site deployments and a reduction in deployment costs by over 70%.

Portfolio

I have available a selection of projects or processes that showcase my expertise in driving innovation through Human-Centered AI and strategic digital transformation. I have a proven track record across highly regulated industries of delivering impactful, sustainable solutions that align cutting-edge technology with real business and user value.